Our
on-site consultation covers the following areas in a
comprehensive fashion: |
| WRITTEN MESSAGE |
How
to develop a written message that resonates with shareholders.
An interactive discussion that covers the motivation
of investors and the hidden agenda of Wall Street analysts
and brokers. How to handle bad news. How to develop a
more permanent relationship with investors and Wall Street.
Includes a one-hour analysis of your last year's annual
report. |
| DESIGN CONCEPTS |
| Design
concepts that ensure maximum readability. We also discuss
common design errors and how to avoid designs that are
prohibitively expensive to print. |
| PHOTO CONCEPTS |
| This
is a lively discussion on what works and what doesn't.
Tips on how to work with your photographer so that the
photographer brings back what you envision. The pros
and cons of using stock photography. |
| PRINTING |
| Buy
it right! How to spec a job so that there are no surprise
costs that can wreck your budget at the 12th hour. How
to select a printer that's right for you. Color separation
evaluation. An in-depth presentation on choosing paper.
It's amazing how even a little knowledge about paper
and printing can make an enormous difference in the quality
of your annual report. |
| ORGANIZATION |
How
to organize your staff. When to bring your CEO on board.
Setting time lines. Little things that make a tremendous
difference in meeting time and budget restraints. |
